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BookMyShow: An Indian startup paving new avenues of success by tapping the ticket booking industry

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BookMyShow: An Indian startup paving new avenues of success by tapping the ticket booking industry
Ashish Hemarajani, Co-founder and CEO BookMyShow (Centre) with Sanchit Malik (Left) and Sachin Sharma (Right)

The success stories of Indian startups are depicting the changing scenario of startup industry in India. Entrepreneurs are exploring new dimensions of innovation and coming up with unique and quirky startup ideas. It won’t be wrong to say that these innovations and out of the box thinking is surely going to take entrepreneurship to an altogether new level. Let’s have a look at one of the such startup which has become successful and is giving a tough competition to its competitors because of its sheer determination and hardwork.

Talking about the startup Bookmyshow, it should be known that this unique startup was founded in the year 2007 by a trio of Ashish Hemrajani, Parikshit Dar, and Rajesh Balpande. It is an online platform catering the entertainment needs of the people by letting them book movie and event tickets through its website and app. Recently, BookMyShow acquired a stake of about 75% in Townscript. The amount of the stake was not disclosed. TownScript is a Pune based startup that allows its users to ticket their own events. It was founded in the year 2014 by Sachin Sharma and Sanchit Malik. Furthermore, Townscript gives access to users towards creating their own registration for their events and charge as and when needed. It earns revenue by charging 4 percent on transactions along with US$0.15 per booking. It even keeps a track of event progress and purchaser demographics through data analytics. It won’t be wrong to say that TicketScript is India’s answer to the self booking site Eventbrite.

The acquisition done by BookMyShow will allow it to explore similar services which it has been trying to come up with on its own from a long time. Few months back, BookMyShow also acquired ticketing platform MastiTickets.

About sheerin Naz

I am a writer by profession having a degree of MBA in Marketing. I have been working in the field of writing from past 2 years and have been published in 3 anthologies. In addition, I also work as writer and have written on a variety of topics ranging from travel, lifestyle, business, marketing etc.

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