We live in a world where brick-and-mortar businesses are disappearing and online markets are flourishing. If you own an online store, selling valuable wares, it is definitely good news for you. But if you've had your share of experience in the market, you must be also familiar with the many downsides.
Think about the many times you've sent out delivery boys only to find that you were actually conned. The hope of completing an order and earning some cash turned into an absolute waste of time, effort and money. Had you used an address lookup service, you might have averted the trouble.
So, what is address lookup?
It is simply a process of verifying a postal address. By entering the address into the form, you can obtain details of the person who lives there. It can also tell you whether the address you are looking at is a commercial or residential one. This information is generally sourced from government records. There are many sites that specialize in this service and most offer it free. In most cases, they are restricted to a particular geographical area – state or country.
The good thing about an address lookup site is that it is possible to retrieve this information even if you don't have the complete address. You can search information by using a building name or a postcode section. To add, features such as auto-complete will give you the best matched suggestions on the basis of the information you have entered. Sometimes, it is as easy as pasting an entire list in the website search tool and hitting the verify button. If you use a postal code, the site displays a list of addresses and you can pick the one that matches it. They update their databases regularly so you can get the most accurate results.
A handful of address lookup sites also have address cleansing features. It includes updating incomplete information or correcting inaccurate data. It is possible some of your past customers may have shifted their place of residence since you last contacted them.
How do you gain as a business?
Having accurate address data is important for the success of your business. Undelivered packages or mail are an expense against your business. You have to pay for delivery or postage as well staff. Address verification using address lookup can avoid time and cost wastage. You can improve your customer experience with timely deliveries. Address lookup services also tell you the postal carrier route the address is on. It will boost staff productivity as eliminates wastage boosting business performance in the end.
Even if you are not a business, you can use address lookup to locate a family member or friend you have not contacted for long. You can use the postal address you have to check if they still reside there or have moved from there.
Address verification is often ignored by most online business and shipping companies. However, a small step can eliminate unnecessary hassles at a later stage. Be a smart business that earns a happy customer with each order delivered.