How is that possible? Did that baffle you? Probably, this is the reason why you stopped by to enquire. All of us lead a life which is akin to an oxymoron. We like 'free gifts,' but gifts are always free; How can 'original copies' be original? Similarly, how can you be lazy and yet grow your business?
In a recent survey by the World Bank group, the ease of doing business in India has improved by four ranks. Both Delhi and Mumbai have enforced new reforms for a start-up so as to make it a relaxed affair. They have eliminated the need to obtain a certificate to start business operations. Going another step forward, they have also eliminated the need for minimum capital requirement. Delhi has also made securing electricity connections faster and simpler.
Through this, it is believed that the level of start-up planners would now grow and India shall automatically reap its benefits. All things acceptable. But, just let us ponder for a moment, even if a prisoner is offered to live in a highly hygienic environment, offered lavish food to eat, is given the chains made of gold … but, at the end of it, he will still remain a prisoner! He will not be free until and unless there is one person who gives him the key to escape from it.
Do you think eliminating the need to get a license to work, slashing minimum capital requirement, securing electricity connection easier will really pamper the need for a soft landing of a start-up? There are thousands of miscellaneous thoughts and things as soon as one plans to establish an organization.
• Realty buying
First and foremost is the location. How many of those planning to launch a start-up have thought of using their garage or basement? Realty buying is still a far-fetched dream that comes true only for a handful of them. Prime location is a thought that never even dares to buzz around them. They know their implications and barriers, of course. An office space in Delhi NCR sound mouth-watering but too far to realize monetarily.
• If not buy, then rent?
Those implying their business on rent are able to achieve a certain target for themselves. But, still, a brick and mortar set-up with not so easy landlord relationships, lease agreement, electricity bills, water bills, helping staff, admin staff, furnishing the office eats up half of the time and energy which, if channeled into the business, would have reaped entirely a different scenario. Which is why, winding a business becomes a thought that eats you from inside. That's because you have invested your energy so much.
Now, you will think, what is the matter? These are obvious stages to establish oneself from a scratch. True. One has to go through the lowest ebb to reach the peak but the journey can be much easier and sans trouble if one is updated about the concept of business centers in Delhi, Gurgaon, Mumbai or such metropolitan cities of India. It is a concept which is quite common in the US and UK. That's how you can grow your business and yet be lazy about managing the back-end processes.
One best thing about renting a serviced office is that you get access to the prime location quite easily. You are nearer to your client base and you don't have to worry about all those hassles mentioned above. Now, that's called a soft landing. While plying one's business, the serviced offices gives one the flexibility to expand and focus more on their own business rather than minding the miscellaneous activities.
• It is not just location, but immense flexibility
Flexibility in terms of a set-up which can be winded up quite easily without actually giving you much pains of establishing it. There are a lot of start-ups that ply on rent and yet are not able to cope-up. After that heavy investment, it becomes a tough job to step-back but, with serviced offices, you don't associate the pain of settling everything from a scratch and then shutting down. It is of course not a cheaper option but instead of handling so much things on one shoulder, one can always choose to share it. On the positive note, when you focus your energy only on your business without minding the hassles, then one is sure to grow.
• Today it is just you, tomorrow may be it is two?
The point is, where will one adjust the increased staff once one is in a mode of expansion? Only a serviced office lets you do that. With the expanded staff you also need the technological support that supports your business activities. A business center is usually technologically advanced, it exposes one to a plethora of cost saving methods of traveling like, video conferencing, IP enabled phones, meeting rooms, etc ..
The bottom line is
Get lazy and grow your business with a lesser risk by renting a serviced office instead of a conventional one. It is time to update and leverage your business to a newer level. Happy starting!
